Create a Major Gift and Moves Management Program
1. Define the appropriate major gift size for your organization
2. Get your board members on board
3. Identify prospective donors
4. Cultivate your top prospects
5. Ask for the gift
6. Say thank you
The greatest opportunity to increase a nonprofit organization’s funding base is through creating a successful major gift and moves management program. Impact drives revenues, organizations from the smallest to the largest can create initiatives that will transform your organization. History shows 20% of all donors gave 80% of the funding. Today, 10% give 90% of the funding. It is all about building relationships through six essential building blocks.